SEO
Get found by the people already looking.
Somebody typed your service into a search box this week and landed on a competitor. We fix what's blocking you technically, then build the pages that answer what those people are actually asking.
Where we start
Most sites are blocked before they're beaten
Before you need better content, you usually need a site that search engines can read. Duplicate titles, pages competing for one term, a sitemap full of redirects, four seconds to first paint. We clear that first because it's fast, cheap, and it makes everything after it work harder.
See the work we do- Duplicate and missing titlesFix
- Three pages, one keywordFix
- Slow on a real phoneFix
The work
Six things, in this order.
SEO is not one job. It's a technical job, a research job, and a writing job, and doing them out of order is how budgets disappear.
Technical fixes first
Crawl errors, duplicate titles, pages competing with each other, broken canonicals, a sitemap that lists URLs that redirect. Unglamorous, quick, and often the reason good pages are invisible.
Speed and mobile
Slow pages lose rankings and lose readers who did arrive. We measure on a real phone connection, not a desktop test that flatters everyone.
What people actually search
We look at the phrases your buyers type, not the ones that sound impressive in a meeting. Usually they are more specific, less competitive, and closer to a purchase.
Pages worth ranking
One page per question, written to answer it properly. Search engines got good at spotting pages written for search engines, so we write for the person.
Structure and internal links
A clear hierarchy, sensible URLs, and internal links that tell search engines which of your pages matters most. Cheap to do, and most sites never do it.
Reporting you can read
Which pages moved, which queries brought people, and what we changed to cause it. If a number went the wrong way, that is in the report too.
How it runs
Audit, fix, publish, watch.
Slow work done in a visible order. You always know what we changed and what it was supposed to do.
Audit
A full technical crawl plus a look at what you already rank for. You get the findings even if you never hire us for the fixes.
Fix
We clear the technical blockers first. This is the fastest-moving part and it usually costs the least.
Publish
A short list of pages worth writing, prioritized by how close the searcher is to buying. Then we write or edit them.
Watch and adjust
Rankings move slowly and unevenly. We check monthly, keep what is working, and rewrite what is not.
Questions
Including the ones with uncomfortable answers.
How long until I see results?
Technical fixes can show up in a few weeks. Content takes longer, usually one to two quarters before a new page settles into a stable position. Anyone who promises page one in 30 days is either buying links or lying, and both will cost you later.
Can you guarantee a ranking?
No, and nobody can. We control what goes on your site. We do not control the search engine, your competitors, or what Google changes next month. What we can commit to is the work getting done and the reporting being honest.
Do you build backlinks?
Not by buying them or joining schemes. We help you earn them: pages worth citing, listings and profiles that should exist, and outreach where there is a real reason for someone to link. Bought links work until they get you penalised.
Is local SEO different?
Yes, and if you serve a specific area it is usually where the fastest wins are. Business profile, consistent listings, location pages, and reviews. Very different work from ranking a national page.
Do I have to publish a blog?
Not necessarily. If your buyers are searching for answers, a blog earns its place. If they are searching for a service in a city, better service pages beat any blog. We will tell you which one you are.
What if my site is the problem?
Sometimes it is. If a site is slow, unstructured, and built on something that fights every fix, SEO spend is money into a leaking bucket. We will say so and quote the rebuild rather than bill you monthly for work that cannot land.
Find out what's actually blocking you.
Send us your site. We'll run the crawl, tell you the three things costing you the most traffic, and you keep the findings either way.
- The audit findings are yours whether you hire us or not.
- No bought links, no schemes, no risk to your domain.
- Reporting that says what moved and what did not.
Prefer email? Reach us athello@woosahlabs.com.